By Gum – another Saatchism from the Tory propagandists – everyone should sign up to this just to see how mad it might be. Global intelligence?? Who makes this stuff up? Its gotta be a prank…
“GUM; Saatchi & Saatchi’s latest brainchild, is preparing to launch CULT-GEISTT – its global intelligence network. At GUM we match brands & talent to create entertainment-based properties targeted towards reaching urban youth.
CULT-GEISTT is GUM’s Global Intelligence Network; a critical building block that allows us to credibly understand global/youth culture.
We’re now looking to recruit ‘CULT-GEISTERS’ into our network – those who know what’s going on and who are passionate about culture and their local scene. CULT-GEISTERS build cultural maps to add significance and credence to GUM’s strategic solutions and entertainment-based brand embedded properties.
You essentially become one of our CULT-GEISTT ethnographers and we look to you to be responsible for gathering audio/visual documentation about any given topic.
We are now at the beginning phases of CULT-GEISTT and have grand plans for it to become its own cultural entity and eventually its own business.
If you are interested in getting involved with CULT-GEIST or wish to receive further information about what we do here at GUM, please
Jackie Ratcliffe: email@example.com